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Moms - Life Insurance Is Confusing. Take Action Anyways.

You know you need it. It's just that you don't know much about it and it all seems so confusing. Also, it reminds us of death, which is never fun to think about. We're speaking of life insurance, of course. In fact, there are millions of us who feel "stuck" about it. 

There are 19 million ‘stuck shoppers’ who believe everyone should have life insurance even though they do not own it themselves.
— Get Real Already - Authenticating Industry Language, LIMRA 2015

The insurance industry (not to mention the entire financial world) is complicated and baffling. Most would say they've done a poor job communicating their services. Repeated studies indicate that if a consumer is unsure about a product, they will hold off on making a decision. In essence, human behavior tendencies cause us to "freeze" instead of taking action if a concept is confusing, or worse, appears to be misleading. 

That's fair. However, it shouldn't prevent us from moving towards protecting our families. Let's focus on one type of insurance product: term. Term life insurance is the most affordable way to purchase protection for a specified amount of time (i.e. the duration of when your children are living at home or going to college). Moms, you love your family more than anything. It's the right and responsible thing to do. 

At Insurance Happens, our goal is to educate and create the simplest process possible to assist you in becoming insured. Here are two places to start:

1. Check out Insurance 101. Here, you can learn about the basics of term insurance and why it's important. Our free calculator is on the same page and helps to assess your family's needs. 

2. Get a Free Instant Quote. Term insurance is cheaper than you think. Lattes cost more on a daily basis.

In any situation, the best thing you can do is the right thing; the next best thing you can do is the wrong thing; the worst thing you can do is nothing.
— Theodore Roosevelt

Educate yourself and take action. Your future self will thank you.  


Life Insurance Calculator for Stay At Home Moms (SAHMs)

How do you measure the value of, or place a dollar amount on, the contributions of a Stay-At-Home Mom (SAHM) to her family? SAHMs work for "free". For parents in the workforce, the process is pretty straightforward. Most insurance experts recommend, in general, you multiply your annual salary by 10. What if you don't earn a salary?

First off, let's acknowledge the necessity of life insurance for Stay at Home Moms. Even though you're not paid for the tireless work you do, your value is immense. You can never be replaced. However, if something were to happen to you, the financial impact to your family could be devastating. In fact, in their most recent report (2014), salary.com concluded that a Stay-At-Home Mom works, on average, 94 hours per week and has the earning potential of $118,905.

Fortunately, calculators exist to help you decide on a dollar amount for a life insurance policy. Life Happens, a nonprofit life insurance awareness company, provides a free calculator. It's easy to use and works even if you aren't a wage-earner in your family. You can find the calculator here. Remember these tips for filling it out:

1. Don't use commas when filling in dollar amounts. 

2. You will be able to fill in your spouse's (or partner's) income. 

3. There is also a space for total family income, in case there are additional sources of income. 

4. Some questions are specific, such as your tax bracket. It's okay to leave it at the assumed value if you are not sure. 

5. Remember, the calculator exists to provide you a general idea of how much insurance you should get. Ultimately, you should decide an amount you feel comfortable with. 

Finally, it's important to know that life insurance premiums (monthly or annual cost) are cheaper than you think. 

Many people believe coverage is more expensive than it is. On average, consumers estimate the cost of life insurance twice as high as the actual price. (source: LIMRA 2015) 

For about a dollar a day, a healthy 30 year old mom, can receive $500,000 in coverage. That's a fraction of the cost of a daily latte! 

To get started on an application, or to learn more about our process, click here